Core Tip: 0.5 seconds, is the outbreak of Jeremy Lin has enough decisive jump in the 3-point line, a beautiful arc across the head of the Raptors players, crashed to wear the net, everything changed! 90 : 87, Raptors full busy for nearly 48 minutes, so LinShuHao mix! "Reporter From friends Xu Haiping microblogging. Set from an unknown fringe players, and now thousands of pet in a week, honor and money have Chinese-American NBA player Jeremy Lin surrounded the heat has been sweeping the nation and the world, the value of his business like a volcano eruptions, which also touches on the many sports brand in Quanzhou and commercially sensitive nerve, many Springs enterprises boss are looking to the new generation of Chinese light body. One week fame springs industries heart Yesterday, the New York Knicks game against the Raptors, Lin Hao, dishing out 0.5 seconds-pointers lore, full match contribution of 27 points and 11 assists, so that the first five games of his NBA career starting to score 136 points. It is understood that, Jeremy Lin has gone beyond O'Neill has become the NBA, the ABA since the merger, the first five games of the NBA career starting shooting the tallest player. Jeremy Lin's popularity index is soaring, and such popularity is also directly reflected in a Knicks jersey Price. Knicks official online outlets, LinShuHao jersey has become the most important product, and the price reached $ 54.95, and beyond the team the soul of Anthony.
It is worth mentioning, Jeremy Lin last year is still the CBA (Continental Basketball Association, Continental Basketball Association) played in the preseason, and has been occupied by two NBA teams laid off, or to join the third branch of the ball a week ago team the edge, now at night slept on the sofa in his brother, holding the league minimum salary. Legendary week fame also attracted the attention of many Spring enterprises boss. "Jeremy Lin represents the fighting spirit of an ordinary person. His experience so that mediocre talent people with lofty ideals, to regain courage and hope by the dream." Lion Brand Outdoor Products Co., Ltd. CEO Xu Rongsheng told reporters. Xu Rongsheng now seems to be the hardcore fans of Lin Hao almost every game he will be concerned about, and comment on the personal microblogging. Rushed to fame as Lin Hao, a large number of springs industries boss have eyes on the new generation of Chinese light body. Jeremy Lin largely on behalf of the Asian players in the NBA. "Relevant person in charge of the Jordan sports brand Houli Dong told reporters that Jeremy Lin is likely to be Yao Ming, retired NBA another flashpoint, Jordan sports brands have begun to LinShuHao examination and evaluation of commercial value. "Jeremy Lin has entered our signing the sight, we are also comprehensive survey of the commercial value of Lin Hao, including his skills, popularity, fans in the image. Quanzhou, another well-known sporting goods brands the person in charge of Mr. Wei said, NBA Major League is very concerned about the Chinese market, "So, Jeremy Lin's fame a large part also by the NBA to spare no effort to packaging and promotion, they too need the Chinese star the Chinese market. "In other words, on the other hand also enhance the value of Jeremy Lin. Enterprises in Quanzhou and Jeremy Lin, must be the outbreak of the marketing value of the brand with Jeremy Lin is no better. "Wei told reporters, many powerful sports brand in Quanzhou in the Lin Hao Business Valuation," Springs enterprises would like to take LinShuHao this 'east wind' to inject a shot in the arm, weakness in the sporting goods industry. " Endorsement of the contract is still blank According to publicly available information, in the end of August 2010, Nike and Jeremy Lin finished signing the contract.
Recently, agent Jeremy Lin Montgomery said publicly that Jeremy Lin and Nike's three-year contract to fulfill the second year, if Jeremy Lin to continue hot, the two sides are likely to commence as soon as possible to renew negotiations. Xu Hanjiang opinion of the event marketing experts, Nike renewal Jeremy Lin is inevitable. He told reporters, Jeremy Lin is directly responsible for the renewal of work by the Nike headquarters in the United States, visible Nike on his degree of attention. For this reason, many spring prices worry, Nike's three-year contract will become a major obstacle to signing Jeremy Lin brand endorsement? However, according to industry sources, the only equipment Jeremy Lin with Nike signed sponsorship contract. Brand endorsement, also belong to the blank. In other words, Nike now get Jeremy Lin's portrait of the right to find Jeremy Lin to speak for the the Quanzhou sporting goods brand, or has great maneuverability. Endorsement contract "signed Jeremy Lin, spring prices and the Nike brand stations in the same 'starting line'." Insiders told reporters that the three-year contract signed by Jeremy Lin with Nike will not become spring prices please LinShuHao The endorsement obstacles, Quanzhou enterprises have great hope that the "endorsement contract" won LinShuHao. "We have learned that the relevant circumstances, Lin Hao, Izumi enterprises signed endorsement contract." Above Mr. Wei also told reporters that starting from LinShuHao the second game, he started to pay attention, "know that hope can be signed, the boss asked Jeremy Lin to do the assessment in order to further talk with Jeremy Lin's agent to speak for the cooperation and other issues. "
It's written by GoodLandShoes date 2.20.2012
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